The Chud2Chad Protocol · 90 days

It's never over.You just never had the right order.

The 90-day Chud2Chad Protocol stacks the fixable basics (skin, hair, fit, posture, body and confidence) one day at a time, and tracks the change in your own private photos.

No scoresNo pillsNo cope
Real talk

You didn't end up on this page by accident.

You've watched the edits at 1am. Maybe you've put your face into an app and got a number back. And somewhere along the way a voice started saying "it's over for me."

But part of you doesn't believe it. That's the part that clicked.

Listen to that part. It's not over. You were sold verdicts instead of a plan.

Why nothing worked

  • Doom content
    makes money telling you it's hopeless.
  • Face-rating apps
    give you a number, then charge weekly to "fix" it.
  • Mewing & jaw hacks
    almost no evidence they work in adults.
  • Hardmaxx gurus
    push risky extremes. Clout over your safety.
  • "Just be confident"
    the most useless advice ever given.
  • Random products
    no order, no tracking, so nothing compounds.

Each one is a hack or a verdict. None of them is a system.

Not cope. Research.

The numbers don't lie.

0.1s

How long it takes people to judge attractiveness from a face. More time barely changed their verdict.

Willis & Todorov · Psychological Science · 2006
23

People photographed after normal sleep and after sleep deprivation. Strangers rated the sleep-deprived faces less attractive and more tired.

Axelsson et al. · BMJ · 2010
900+

Adults in a 4.5-year trial. Daily sunscreen meant significantly less skin ageing.

Hughes et al. · Annals of Internal Medicine · 2013
6 wks

For more fruit and veg to measurably change skin colour, in a small study. Observers rated the result healthier and more attractive.

Whitehead et al. · PLoS ONE · 2012
#1

Open, expansive posture was the top predictor of getting a "yes" in speed dating. The effect was stronger for men.

Vacharkulksemsuk et al. · PNAS · 2016
800+

Commuters tested. Talking to a stranger made the journey happier, even though most people predicted the opposite.

Epley & Schroeder · J. Exp. Psych · 2014
66 days

Median time for a new daily habit to become automatic (range 18–254). That's why it's 90.

Lally et al. · European Journal of Social Psychology · 2010

These studies tested the basics, not Chud2Chad. Results vary.

See every study explained →
The method

Stack, don't hack.

Most of how you come across is fixable. On their own the basics are boring. Stacked in the right order, they compound.

01WEEK 1

Reset

Sleep, skin routine, posture, your "before" photo.

02WEEKS 1–3

Frame

The right cut for your face, grooming, clothes that fit.

03WEEKS 2–12

Build

A training plan for home or the gym, plus simple food habits to eat better without crash diets.

04WEEKS 4–12

Aura

Body language, voice, conversation, social reps.

05EVERY WEEK

Lock-in

Tracker streak, photo check every 2 weeks, weekly review.

See a full sample day →

What changes

7 days

Haircut booked in week 1 and done by Day 10, a skin routine you actually do, standing taller, and from Day 6 you only wear what fits.

30 days

A month of ticks in your tracker, training 3 times a week, and your first Day 1 vs Day 28 look. The honest bit: skin and fitness take 8–12 weeks, and habits a median of about 66 days.

90 days

Your Day 1 and Day 90 photos side by side (same wall, same light, private), with 90 days of stacked work between them.

Everyone starts somewhere different and results vary.

The only thing you can't glow up

Time. It's passing anyway.

The next 90 days are going to happen whether you do anything or not.

Same birthdays. Same nights out you skip. Same photos you'll untag yourself from. Or not.

Every week you wait is a week of your life spent as the version of you that you're tired of being.

If you waitSame guy

On day 90 you're scrolling the same edits, telling yourself you'll start Monday.

If you start today90 days in

On day 90 you put your Day 1 photo next to your Day 90, with 90 days of work in between.

Hard lines

We will never tell you to

  • Hit your face
  • Take anything not prescribed to you
  • Get surgery
  • Rate yourself out of 10
The Chud2Chad Protocol

Everything that's fixable. In order.

  • The guides: skin, hair, grooming, fit, posture, sleep, training, food, charisma
  • A 90-day calendar telling you exactly what to do
  • The tracker and private check-ins every 2 weeks
  • One short email, one action, every day for 90 days
Random £5 PDFtips, no order
Face-rating appa number, weekly
1:1 coachinghundreds
£37

One payment. Yours for good. Instant access.

All 90 days, ready the moment you buy.

Start Day 1

Questions

Isn't it all genetics?

Your bone structure is set. How you come across isn't. Skin, hair, fit, posture, body fat and confidence change how anyone looks, and that's what this works on.

I've tried everything.

You tried things separately, in random order, without tracking. This gives you the order and the tracking.

Is this another £5 PDF of tips?

No. A tips list gives you everything at once and no order. This is a 90-day system: a calendar, a tracker, daily emails and a guide for each day's action, in a set order, with every research claim checked against the published study.

How long a day?

15–30 minutes. The training plan needs no equipment.

Anything risky in it?

No. No pills, surgery, steroids or bone smashing. It's habits, not a replacement for a doctor.

All questions →

Not ready for 90?

Start with the free 7-Day Reset: one action a day, 15 minutes. Sleep, skin, posture, haircut, grooming, fit, then compare your own photos.

See our privacy policy.

18+ only. You'll get the 7 daily Reset emails plus occasional offers from Chud2Chad. Unsubscribe any time. Privacy policy.

You've committed to games. To group chats. To other people's plans. To scrolling until 2am.

When was the last time you committed to yourself?

Not a "maybe next month". Not another saved video. 15 minutes a day, 90 days, in the right order.

Day 1 starts with one decision

I'm done waiting to become him.

For once, commit to yourself.

Commit to Day 1 · £37
Your Day 90: 90 days from today£37 · one payment
Commit